When you build something genuinely different, people want to talk about it. Here's what Belgium's leading business media have said.
2024 · French
One of the first major TV interviews for Yolloh® — the genesis of the brand, the 4-claim ambition, and the strategy of a Belgian candy brand thinking European.
Watch on YouTube →2025 · French
Six years of building Yolloh® — from the Belgian market to 15 countries, from the first deliveries to the Carrefour France contract.
Watch on YouTube →Belgium's leading financial daily covers the Carrefour France contract (1,300 stores), expansion to India and Dubai, and the objective of growing 5× in 3 years.
Read the article →The official Belgian food industry federation covers Yolloh®'s international expansion — 15 countries, 25 references, and the commitment to 100% plastic-free packaging by 2026.
Read the article →Belgium's leading retail trade platform features Fred Naymark on impulse buying mechanics, checkout optimisation, and co-creation with retailers.
Read the article →
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